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Food For Thought

 

“Technology has given us more options for connecting with people. It really is possible to create and maintain close relationships in cyberspace. But if you aren’t skilled at getting appointments and delivering a presentation, don’t hide behind the technology because you won’t be as competitive as you could be.”

– Jim Blasingame

Classic Mistake

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The biggest mistake a boss, from front line sales manager to CEO, can make is staying with a marginal performer too long. Right now it’s a buyer’s market for sales talent. Good salespeople, some of them absolute top performers, have found themselves in companies which simply could not weather the worst global financial storm of the past 50 years. Companies with good product ideas, but a small customer base, have simply run out of cash. They’ve had to cut back severely or close down entirely. So when you see a too-good-to-be-true résumé cross your desk, perhaps a former VP-Sales willing to take a quota-carrying sales job, give her a look. It may be your and her lucky day. And then say goodbye to that classic underachiever who’s been on your payroll much too long.

When To Hit The

Send Button

Our clients know we prefer face-to-face contact or a telephone call over an e-mail in most  situations. That said, we like e-mail. It has changed the speed at which we communi- cate. It knows no time zones. It creates a record, and offers the recipient a chance to digest information if a response is required. But all too often messages are misinterpreted because we hit SEND too fast. E-mail has become such a casual communication medium that we’ve forgotten much of what we’ve learned about spelling, grammar and common courtesy. Here are a few tips on creating e-mails that will make them more effective and readable.

 

Use the subject line to state the topic of your e-mail. Subject lines with re: re: re: or fwd: fwd: fwd: don’t deliver impact and are difficult to research.

 

Ask yourself if your e-mail is effective. This is one of those, “You don’t get a second chance to make a first impression” judgments.

 

Give short, concise answers to questions. If further explanation is necessary, do it later in the body of the e-mail.

 

Use upper and lower case properly and resist the all CAPS temptation. Receiving an e-mail typed in all CAPS comes across as yelling at the recipient.

 

Avoid the temptation to “copy all” when responding to an action item unless it is imperative that everyone be kept in the loop.

 

Include contact information in your signature block, e.g., phone, fax and mailing address.

 

Make it easy to do business with you.

2010 Gayle Rose Scholarship Golf Classic

Friday, June 18, 2010

The 2010 Gayle Rose Golf Classic returns to the newly redesigned Four Seasons Resort & Club Course (home of The Byron Nelson PGA Tournament). Grayson Group clients who knew and loved Gayle have been great supporters of this tournament over the past eight years.

 

2010 Sponsorship Fees and Levels

 

TITLE: $5,000 – includes eight players, company name printed in all tournament publicity materials, in program, event signage, and five minutes to address participants at Awards Luncheon.

 

PLATINUM: $2,500 – includes six players, company name printed in all publicity materials, in program, and event signage.

 

GOLD: $2,000 – includes four players, company name printed in all publicity materials, in program, and event signage.

 

SILVER: $1,500 – includes two players, company name printed in all publicity materials, and in program.

 

PATRON: $1,000 – includes company name in post-event publications and in program.

For information on other sponsorship opportunities, call Paula Myers at 972/869-4773.

 

Individual player fee: $300 – includes breakfast and Awards Luncheon.

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